Archive for June, 2010

DoCoMo embracing LTE MVNOs from the start

Operators all over the world are realizing they need to incorporate some non-traditional models to offset the cost of LTE. As such, NTT DoCoMo has indicated it will embrace LTE wholesale partners when it launches its LTE network in December.

The move is a change from operators typically establishing their services in the market first and then turning to wholesale partners to expand the market. But operators like DoCoMo need to increase subscriber growth and offset capital costs from day one.

Other 4G operators are contemplating network sharing deals and MVNO models to expand their reach and reduce costs. Verizon Wireless (NYSE:VZ) is reaching out to rural operators to expand its LTE footprint in rural markets.

For more:
- see this Rethink-Wireless article

Related articles:
Verizon moves forward on rural carrier LTE deals
Vodafone looks to boost MVNO customer acquisition and ARPU
Italian MVNO plans to become 4th largest operator

Best Buy gets into mobile broadband service game

Electronics giant Best Buy has made an MVNO deal with Sprint Nextel (NYSE:S) to offer its own mobile broadband services via Gobi-embedded laptops and netbooks purchased at Best Buy stores.

Best Buy Connect will become available on July 11, starting at $30 per month for 250MB up to $60 per month for 5GB, according to Engadget. Services will be offered to customers on a postpaid and prepaid basis, Engadget reported. WiMAX service, which Clearwire offers on a wholesale basis to Sprint, won't be involved in the offering. Qualcomm's Gobi doesn't support WiMAX, but enables roaming between CDMA EVDO networks and HSPA networks.

Best Buy said it would release more details about pricing options July 11.

For more:
- see this Kansas City Business Journal article
- read this Engadget post

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Best Buy Mobile gearing up for expansion
Sprint narrows subscriber gap in Q1, but loss widens
Virgin Mobile launching prepaid MiFi offering
Sprint launches multi-pronged prepaid wireless strategy

Openet introduces data network congestion solution

As mobile operators continue to grapple with heavy data usage, Openet has designed a new radio access network (RAN) congestion solution designed to forecast network congestion so that operators can make real-time traffic management decisions before the subscriber experience is impacted.

In short, the solution plays into the whole idea surrounding levels of service a subscriber is paying for. Openet's solution not only recognizes real-time subscriber behaviors but enforces the policies that enable them to prioritize customers during the peak times of usage. Therefore, premium customers would have priority access during busy times in the network.

The congestion solution works within the IP core to direct traffic management and helps operators manage transmission bottlenecks. When the RAN Congestion Solution is combined with Openet's FusionWorks Policy Manager, operators are able to determine whether resources are allocated appropriately to subscribers, including the deployment of policy controls such as monthly fair usage, busy-hour fair usage and throttling of services.

For more:
- see this Connected Planet article

Related articles:
Will other operators follow AT&T's lead on usage-based data pricing?
Entner: Quantifying the mobile data tsunami and its implications
Is usage-based pricing inevitable?

Clearwire brings WiMAX to more cities

Clearwire (NASDAQ:CLWR) announced the introduction of WiMAX services in several markets this week: Eugene, Ore., Merced and Visalia, Calif., Yakima and the tri cities in Washington, Rochester and Syracuse, N.Y., Salt Lake City and St. Louis. Release

In-Stat: In-flight broadband to reach $95M in revenues this year

In-Stat predicts that revenues from in-flight broadband will reach $95 million in 2010, up from just under $7 million in 2009 as the number of WiFi airplane deployments increases to an expected 2,000 planes by the end of this year.

While availability is now high, paid usage from the service has been extremely low, In-Stat noted. "In-flight broadband is now at the stage of market development where it must prove its sustainability through the ability to generate revenues," In-Stat said in a release. Frank Dickson, vice president of research indicated that the per-connect fee is expected to deteriorate as lower connect fees are negotiated for roaming and billing partner subscribers. In fact, connect fees are expected to decline 24 percent from 2010 to 2014, while in-flight broadband connects will exceed 76 million in 2012.

In an effort to increase Internet revenues, providers such as Aircell are beginning to look at the opportunity to provide video, Direct Broadcast Satellite (DBS) and Internet-based video, In-Stat said. DBS revenues are expected to be more than three times the size of Internet video in 2014.

For more:
- check out this In-Stat site

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iPass leverages Aircell's Gogo Inflight Internet service
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Why aren't travelers paying for in-flight WiFi?

Another UK broadcaster turns to YouTube for TV Everywhere play

STV, based in Glasgow, Scotland, has signed a deal with YouTube that will bring more than 2,500 hours of original and archived content to the popular video hub, making the ad-supported online video available to users in the United Kingdom and overseas

The ITV-owned broadcaster will have its own STV Player channel on YouTube before the end of the summer and will make content available on a catch-up basis. It won't make ITV content available, however.

Both YouTube and STV will sell ads to run against the content. STV CEO Rob Woodward said the deal with YouTube would be a major component of the broadcaster's TV Everywhere push. Other UK broadcasters who have a catch-up presence on YouTube are Channel 4 and Five.

Matt Brittin, U.K. managing director for Google, told the Herald Scotland: "We're delighted to be teaming up with another major broadcaster that has decided to make their content available to the YouTube community. (The deal) brings viewers great STV content."

For more:
- see this article

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Brit's Channel 4 uploading programming to YouTube
U.K.'s Channel Five makes deal with YouTube to upload content

Paolini: The benefits of infrastructure sharing

Monica Paolini, Senza Fili ConsultingThe wireless industry has been undoubtedly pleased by the Obama endorsement of the FCC recommendation to make an additional 500 MHz of spectrum available for wireless broadband in the United States over the next ten years. Increased spectrum availability for wireless broadband is a top requirement to accommodate data traffic growth. According to Cisco's VNI index, data traffic will grow 16 times and video traffic 20 times by 2014 wireless broadband. The introduction of new wireless interfaces like HSPA+, WiMAX or LTE will bring some relief, but may be at best capable of accommodating half of the additional traffic due to increased spectrum efficiency.

However, to keep up with data demand and to avoid massive investment, operators in the U.S. and in most other countries will need to do more than roll out an LTE network in the spectrum they currently have. Infrastructure sharing is one of the tools that operators have to increase utilization of their spectrum assets, provide better coverage and throughput to their customers, and to reduce capex and opex.

To date, European operators have been the keenest on network sharing, possibly because they are subject to stricter coverage requirements than operators in other countries. As a result they may be more willing to leave aside competitive worries to focus on the cost-saving opportunities of network sharing.

In the U.S., infrastructure sharing has recently started to attract the operators' attention. Deploying 4G networks that provide sufficient capacity will require a large, sustained capex and opex increase. Network efficiency is no longer going to be an option, but a condition to retain profitability.

What is shared?

There is a wide range of network sharing options, ranging from cell site (passive sharing), to backhaul link sharing, to a more extensive RAN equipment and frequency sharing (active sharing). While active sharing provides the biggest benefits in terms of cost reduction, improved coverage and spectrum efficiency, it is also the most difficult to establish and implement as it requires a deeper integration between operators. Regulatory limitations, competitive environment, spectrum availability, and pressure on network capacity can limit the feasibility of active sharing agreements.

Why share?

Cost saving has been the main driver to infrastructure sharing to date. The Vodafone Group, one of the strongest proponents of passive and active infrastructure sharing with plans or agreements in Spain, Italy, the U.K. and India, estimates that infrastructure sharing will result in 5 percent to 25 percent RAN cost savings over the medium term. With RAN costs accounting for 20 percent to 40 percent of an operator's expenditure, infrastructure sharing can bring in substantial benefits.

However, there are other drivers towards infrastructure sharing that have started to play an increasingly larger role. The first is spectrum allocations. In many countries, spectrum allocations are too small for operators to provide sufficient capacity to their users in the mid-term. In the recent BWA action in India, each operator received 20 MHz. This is an impressive increase over previous spectrum allocations in the country, but it is not sufficient to provide a true mobile broadband service to dense areas. In such environments, active infrastructure sharing agreements allow operators to pull resources together, and use their spectrum assets more efficiently, through a more effective network planning and deployment that maximizes network coverage and capacity.

In most countries, regulators are eager to issue a high number of licenses to boost competition. While this approach works for networks where voice traffic dominate (and the overall traffic levels are low), it is inadequate for wireless broadband technologies. Issuing too many licenses creates a fragmented competitive environment, where too many operators have to build a separate network and compete for the same addressable market. The increased cost basis may result very aggressive price competition that produces unsustainable margins for most operators, thus effectively reducing competition as this may force some of the operators go out of business. Where this is avoided, the increased cost of providing services is passed onto higher prices for subscribers. In these markets, infrastructure sharing can become a way to redress a regulatory-induced inefficiency.

Extended coverage is another driver to infrastructure sharing. In urban areas with high demand, operators are unlikely to share their spectrum resources with their competitors, as they are a core market differentiator. However, in rural and many suburban areas, operators want to be able to offer reliable coverage and robust service, but they may be able to do so even if they share the network with another operator. Or, by combining resources, two operators can share a single network that provides better coverage and performance than two overlapping networks.

Will infrastructure sharing become more common?

In a word, yes. The process is already well underway in Europe and emerging in Asia. In the U.S. there are encouraging signs.

Verizon has recently offered to lease LTE spectrum to rural carriers which would sell the service in rural areas. Roaming agreements will ensure that both Verizon and the rural carriers can both leverage the network for their subscribers, while retaining a differentiated service proposition for their prospective subscribers. Verizon will benefit from coverage in areas that are not targeted by current deployment plans and where spectrum would otherwise remain unused. Rural operators will have the access to spectrum that, because of their size and financial resources, they could not have been able to secure.

Clearwire arrangements with Sprint and Comcast to market services over the same network to different market segments can also be seen as a form of infrastructure sharing. Clearwire's massive spectrum assets are ideally suited--and required to achieve efficient spectrum use--for active infrastructure sharing. Neither Clearwire, Sprint nor Comcast could independently use all the 2.5 GHz spectrum that Clearwire controls. By sharing the network, the deployment costs can be effectively spread out over a wider consumer base. Indeed, there is room for expansion of the current network sharing arrangements to include additional operators. Infrastructure sharing opportunities exist with regional and rural WiMAX operators, which have spectrum holdings in the 2.5 GHz band and already operate a fragmented but successful set of WiMAX networks.

From a network perspective, T-Mobile USA would be an excellent candidate for infrastructure sharing with Clearwire (especially if Clearwire will transition to TD-LTE as it seems likely), but in the current competitive environment there is effectively no scope for such partnership to succeed. T-Mobile has been rumored to be discussing infrastructure-sharing opportunities with Harbinger, but this is still a highly speculative opportunity, given the uncertainty that Harbinger will be able to attract sufficient funding to roll out the network.

The challenges of sharing

On slide decks and in financial spreadsheets, infrastructure sharing is compelling. The challenge is to implement it successfully in the real world, where operators not only compete for the same subscribers, but also have different approaches to network planning, use different vendors, and manage their networks differently. Sharing their infrastructure require a delicate intervention to ensure that their partnership is sustainable and acceptable to all parties, that equally benefits all, and that it is transparent. 4G provides a fertile ground, as many operators within the same market have similar timelines, requirements, and plans. Furthermore, 4G networks give operators more powerful tools to manage traffic on their networks, which can translate in more flexibility and control over how active infrastructure sharing may be implemented.

Monica Paolini is the founder and president of Senza Fili Consulting and can be contacted at monica.paolini@senzafiliconsulting.com. Senza Fili Consulting provides expert advisory services on wireless data technologies and services.

At last, Hulu Plus has a platform–Samsung

Samsung and Hulu have agreed on a deal-an exclusive deal at the moment-that will make Hulu Plus available for download through Samsung Apps on select 2010 Blu-ray players, Blu-ray home theater systems, and the majority of 2010 Samsung TVs 40" and above.

The service will be available for $9.99 a month, as an ad-supported subscription service to offer full current season runs of hit TV programs from ABC, FOX and NBC across multiple Web-connected devices, in HD.

Subscribers will have access to shows like Glee, Grey's Anatomy, 30 Rock and The Office to classics such as The X-Files, Arrested Development and Ally McBeal.

Users who download Hulu Plus on Samsung Apps can watch sample content and request an invite for the preview of the Hulu Plus service. After the end of the preview period, all Samsung Apps users will be able to download and subscribe to the full Hulu Plus service.

"With the addition of Hulu Plus to Samsung Apps, our customers now have access to an ever-expanding catalog of premium HD content at the push of a button," said Eric Anderson, vice president of content and product solutions, Samsung Electronics America.

Hulu Plus joins more than 30 other industry partners on Samsung Apps including Blockbuster, Facebook, Netflix, Pandora, Twitter, USA TODAY, and Vudu.

For more:
- see this release

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Report: Steady 3D TV growth seen in U.S. future; IPTV 3D adoption lags

A little bit of good news, and a little bit of bad news on the 3D TV front.

Informa says it believes 3D TV viewing will continue to expand around the world with North America--specifically the U.S.--leading the charge.

The bad news? The charge won't be a very big one for the moment.

Informa says it expects just 8.7 million U.S. households to be active 3D TV viewers by the end of 2015, about 7 percent of the U.S. market; Japan (2 million households), the U.K. (1.6 million) and Korea (1.5 million) making up the remainder of the Big Four. Worldwide 3D TV penetration is forecast at just 1.6 percent by 2015.

The research company, in its "Global 3DTV Forecast" looked at 53 countries and said take up in the Asia-Pacific region and in Western Europe would "gain steam" in the next couple of years, increasingly making up a larger portion of a market that "will be far from mature by 2015." 

Digital cable is expected to outpace IPTV uptake of 3D, Informa said, accounting for some 47 percent of active 3D households by 2015, up from the current 38 percent.

DTH homes will see higher 3D TV penetration (3.7 percent by 2015) than other platforms because DTH operators--who have been promoting 3D TV more aggressively--need it to help differentiate themselves from other platforms with advanced TV services to counter the triple-play bundles and true VoD offered by cable and IPTV operators.

IPTV will be some way behind cable and DTH in its active 3D TV household numbers, with a forecast of 3 million by end-2015. The U.S. will provide 766,000 of this total, followed by France (426,000) and Japan (418,000).

For more:
- see this release

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FIFA World Cup pushed TV Everywhere, 3D TV expectations
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World Cup to provide kick for 3D TV market

For Hulu, another brick in the (pay) wall? iPad talk fizzles

Has online video catch up service Hulu placed the first brick in its Hulu Plus pay wall?

Bloomberg reports that a Samsung 6500 series LED TV purchased at a New York Best Buy last week carried a promo inviting users to subscribe to a $9.99 per month Hulu Plus service.

The news service said a software update a day after the TV was purchased removed an on-screen message that read: "More episodes, more seasons, more shows," and asked viewers to use a (non-functional) website to enter an access code and supply an email link.

Hulu declined comment.

The service has been at the center of an ocean of rumors for months that it would soon be offering a premium service. First, it was rumored it would be made available on the iPad, then it was rumored to be coming to the Xbox, then the PS3, and now, apparently, connected TVs are in the mix.

The pace and breadth of Hulu rumors continue to grow. That a premium service is coming is obvious. But the 'when' and 'what-platform' questions remain unanswered. Hulu would be a major piece in the move toward TV Everywhere for a number of programmers, but it could impact the rollout of those services for cable and telco providers who would have less control over content than they would ideally like.

Hulu, which is owned by a triumverate of Disney, News Corp. and NBC Universal, rang up more than one billion video views in May, according to comScore. It's the only site, aside from YouTube, that's approached that benchmark.

Hulu also has been making news in its talks with Viacom, CBS and Time Warner to add their content to its catch-up service.

For more:
- see this article

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